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SEO RANKING TIPS


Read about how to build natural One Way Links to your Site. Rank Your Keywords & Increase Website traffic by Search Engine Optimisation.
 

Essentials of Off Site SEO


By James at 2010-03-30 00:32:09
The biggest search engine is, of course, Google. Google is constantly changing its algorithms for ranking websites. The general rule these days is that off-site factors are of greater significance to Google than on-site factors like keyword density. Keyword density - getting keywords on your site in the right ratio to surrounding text - still matters, but not nearly as much as it used to.

If you read the above very carefully, you will notice that it is very hard to get off page without on page first. Think about it. Who is going to link to you if your site, to begin with, isn't optimized and doesn't have relevant content? They're not. So in reality, you can't have one without the other. You can go on the most massive link building campaign in history, but without a site worth linking to, you're just going to be spinning your wheels.

The offsite SEO is creating back links and the best ways to do that are with video and article marketing. Video is necessary to a successful online business. Your videos do not have to be great but they have to be there. You do not even have to be in them. You can use a PowerPoint presentation a create a video with a screen capture tool such as Camtasia. I use a free version you can find by searching camstudio.

Beginning with On page SEO services, this technique includes, optimizing the web pages with keywords and relevant content so that they are more result oriented. To talk of it more generally, on page SEO Services simply polishes the website content and makes it more search engine friendly. Some of the most commonly used on page optimization techniques are, keyword analysis, the HTML coding of the all the content in the website, incorporating keywords in the content of the site, to make it rich in relevant keyword, using keywords and relevant content in the meta tags, meta description, title tags and headers etc.

The product names and service types are essentially the keywords through which site visitors come to your website. Keyword analysis and research for key phrase selection is very important for a successful search engine campaign. Competitor's site analysis also helps in identifying the appropriate keywords. Once the keywords are finalized you can start modifying your website title, Meta -tags, Meta-description, optimizing HTML, site content and so on.

Chances are high that not only do you have competitors but also that those competitors are doing the web thing right. Even if they are *not* doing the web thing right, take a good long look at their sites. Figure out what their strategy is. Try to see what they are doing right. Analyze too what they are doing wrong. And then see if you or your design and marketing team can come up with any ideas on how to do it all better.

If a site is designed around an architecture that observes basic SEO principles, it is more likely to rank well for its chosen keywords. This is partly due to the ease with which search engine spiders can perform their job while visiting the site. Spiders have two main responsibilities: fetch and parse pages for inclusion in their database. The architecture of a site plays a key role in the spiders' ability to perform these functions. As a result, it has an enormous influence on the success of the SEO services deployed to improve the site's rankings.

PPC or paid advertising is much cheaper and faster. WRONG. Paid advertising is only as good as long as you are paying for it, where On-Page optimization is a onetime set up. Natural Search Traffic is still 60% of all traffic & you will pay more per click in advertising if your site is NOT optimized.

Read about keyword rankings. Also read about seo packages and article submission

also read seo marketing services, seo company, article submission

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